The ExpertRep team of subject matter experts are passionate about assuring the quality of service of Medical and Pharmaceutical Representatives in Southern Africa.  Each team member brings their own skills set and commitment to create a high performance team of excellence.  We are all committed to the ExpertRep Values and ExpertRep Code of Conduct

Together we develop, assess, manage, administer, control and assure quality, review, moderate, reward, recognize, lead, follow, communicate and celebrate our purpose together with our clients and stakeholders.


Meet the people who keep the cog turning to ensure ExpertRep products and services meet and exceed industry expectations.

Meet the ExpertRep team


Director (Johannesburg) – Welmoed’s B.Dietetics degree and M.Sc. Project Management degrees and experience as Training Manager in the pharmaceutical industry has provided the perfect foundation for spearheading the establishment of ExpertRep.  She has extensive experience in the development of assessment instruments, competency matrices, learning programmes and policies. She has built a rich network of healthcare role-players who she consults towards building and constantly improving the ExpertRep platform.  Welmoed is a faculty member of the University of Stellenbosch Business School – Executive development, The Da Vinci Institute and the Business School of South Africa.  She is a registered dietician with the HPCSA, ADSA, and full member of PMSA. She is a registered assessor and moderator with ETDP SETA, Services SETA, MICT SETA and CHIETA.  Welmoed enjoys running, cooking and relaxing around a campfire. She is passionate about helping people to develop themselves. 


General Manager (Cape Town) – Andrea is a registered dietitian with a passion for healthcare through nutrition and active lifestyle.  Her goal is to inspire and empower people to make healthy choices and enjoy a healthy lifestyle through science-based guidelines. She holds an M.Phil in Exercise Science (USB), a Management Development Certificate (USB-ed) and a Certificate in Education, Training and Development (UJ). She has associations with the Association for Dietetics in South Africa (ADSA), The Royal Society (Scientific Academy) in South Africa, the South African Sports Medicine Association (SASMA) and the Council for Professions Supplementary to Medicine (CPSM, UK). She has gained experience in different roles in the pharmaceutical industry including Head of Customer Service, Marketing Services Manager, Product Development Consultant and Project Manager and serving on the Executive Committee. Andrea is not only a respected thought leader and spokesperson in nutrition but also well known to South Africans for her practical nutrition advice around the breakfast table on SABC TV for many years.



Business Analyst – (Consulting) – With over 10 years’ experience in the customer relationship management (CRM), specializing in data analytics, data segmentation and data visualization, Marion brings a unique skills set to the ExpertRep team.  During her twenty-seven years at Monte Casino and Tsogo Sun she held various roles including Customer Relationship Manager, Casino Brand Manager and Training Manager. She has developed and implemented a large scale customer loyalty programme at Tsogo Sun. She has worked with a variety of technology platforms, including Microsoft Excel, Access and SQL server. By applying applications such as Microsoft VBA, Excel Power BI, Marion organises large volumes of unstructured data to create meaningful information upon which strategic and operational business decisions are made.  She has built a number of analytical databases, created segmentation models and made extensive use of PowerPoint and Adobe Creative suite to design visually pleasing reports and presentations. 

Subject matter expert (SME) consultants


Technical Adviser (Personal Excellence & Assessment) – Hendrien has been applying her MBA degree knowledge and business acumen across industries, including the pharmaceutical industry as a learning consultant, facilitator, coach. She consults to leading training institutions and public sector entities on curriculum and programme design.  She has been instrumental in developing coaching tools for diabetes educators across South Africa.  With more than 30 years of experience in learning, development, curriculum design, assessment, evaluation and coaching, Hendrien has distinguished herself in die learning and development industry as an expert in design and development of learning and assessment strategies, processes and tools.


Technical Adviser (Technical Excellence)  – Rob has experience in the pharmaceutical industry for over forty years. His responsibilities during this included head of training, market research and territory operations, talent assessment committee in the Middle East, Africa, Russia, Turkey plus Central and Eastern Europe and Supervision of the training department plus the running of management training courses. Rob holds a B.Pharm degree, a Dip. Pharmacology and Dip. Management Development. He is a certified flying instructor and has converted his energy supply at home exclusively on solar energy. He is currently part of the CHIETA stakeholder support team and an independent training and marketing consultant.


Technical Adviser (Clinical & Engagement Excellence) – Dr. Toulouse Cazes practices as a General Practitioner in the Randpark Ridge area in the North-Western suburbs of Johannesburg. She graduated from the University in Bloemfontein and has been in private practice for more than 20 years. She has consulted to various multi-national pharmaceutical companies in representative development assessment programmes as an independent assessor and adviser. Dr. Cazes contributes actively towards improving representative service delivery via performance assessment and evaluation.


Technical Adviser (Governance Excellence) – As a Chartered Director (SA), Michele is a specialist at the IoDSA (Institute of Directors of South Africa) focusing on building awareness of the importance of recognizing professional competence amongst practicing directors.  She headed up the department responsible for education, training and development of directors, aligning initiatives to the Director Competency Framework and in this capacity played a leading role in professionalizing directorship in South Africa.  She has more than ten years of experience developing recognition frameworks and educational strategies for professional bodies.


Technical Adviser  (Clinical Excellence) – Dr. Jason Naicker is a Specialist Physician/Medical Oncologist at Charlotte Maxeke Johannesburg Academic Hospital.  He is a qualified General Practitioner since 2002 and has been involved in the pharmaceutical industry as Medical Adviser at Janssen Pharmaceuticals and now as Technical Adviser to ExpertRep.  He is also a private practicing Oncologist at the Wits Donald Gordon Institute and has private recently opened his oncology practice in Krugersdorp.  His advice:” “don’t be afraid to challenge yourself, anything is possible if you dream it”.


Technical Adviser (Engagement Excellence) – Ronel is a qualified pharmacist who has been consulting to the pharmaceutical industry for over fifteen years.  Her contributions have included training and facilitation, roll-out of pharmacy software solutions, key account management, clinical research, new business development, development and management of wellness programmes, disease state management, investor relationships management and establishment of a Life Insurance department.  She has working experience at the Potchefstroom hospital, the South African Defense Force, Baragwanath pharmacy and as owner and manager of a Clicks pharmacy. 

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