To be the first choice provider of competence assessments for healthcare representatives in South Africa through the provision of relevant, credible, up-to-date and affordable assessment opportunities.
Provide quality products. Excel in client focused service.
Take pride in our work and honour our commitments. Demonstrate integrity in all that we do.
Pursue growth and learning of self and others.
Appreciate and build relationships with those who share our purpose.
To support stakeholders in the healthcare sector in South Africa towards improving the quality of service of medical and pharmaceutical representatives in South Africa via standardised assessments to guide and encourage continuous personal development.
To recognise and promote the role of medical and pharmaceutical representatives and their contribution to healthcare delivery and positive patient outcomes.